Up and Coming Golf Influencers to Watch In 2026

A strong pick when you want golf content that feels like a real day, not a commercial. Her posts lean into approachable moments that make followers comment, share, and tag friends rather than simply scroll past.

• Signature content: candid course and practice updates with a personal, conversational tone.
• Best collab angle: “try this with me” challenges, course-day mini series, low-friction product placement.
• Hiring note: give her a clear narrative (goal, obstacle, payoff) and let the voice stay natural.

Built for creators and brands who want practical improvement content that still feels modern and punchy. She delivers clear instruction with confident pacing, and her tips translate well into Reels and Shorts.

• Signature content: quick mechanics fixes, “do this, not that” comparisons, confidence-building practice routines.
• Best collab angle: branded drill series, beginner-friendly “first 30 days” programs, lesson-style integrations.
• Hiring note: specify the golfer profile (new, mid-cap, low-cap) so the tip lands for the right audience.

If you want pace, humor, and a “let’s see what happens” vibe, Zac fits. His content works well for brands that benefit from high engagement and replay value, especially anything tied to speed, power, and training.

• Signature content: energetic swing content, memorable reactions, and challenge-style golf moments.
• Best collab angle: speed products, training aids, club trials, “can we break X” episodic challenges.
• Hiring note: define the measurement (yards, speed, score goal) so the story has a clean finish.

Grant is a reliable “centerpiece” collaborator when you want longer-form storytelling with high shot quality and strong competitive tension. Ideal for brands that need more than a 15-second mention and want watch-time.

• Signature content: polished matches, scrambles, and creator collabs that feel like an event.
• Best collab angle: sponsored series arcs, travel-course features, club fitting stories, app or subscription integrations.
• Hiring note: plan deliverables around a full episode plus cutdowns so you win on both long and short-form.

A strong option when you want mainstream YouTube-golf energy with a format that naturally showcases products and destinations. He is especially effective when the brief includes a “game” people can follow.

• Signature content: competitive challenges, playful pressure moments, and recognizable creator collabs.
• Best collab angle: course visits, brand-vs-brand games, “new club under pressure” tests, episodic challenges.
• Hiring note: bring a simple ruleset and a clear stake (prize, handicap, punishment) to keep retention high.

You get a rare mix here: legitimate shot-making paired with content pacing that feels like you are hanging out with friends. Great for brands that want credibility without going dry.

• Signature content: competitive matches, entertaining formats, and high-skill moments that are easy to clip.
• Best collab angle: course “major” episodes, equipment trials under pressure, travel or resort partnerships.
• Hiring note: ask for one “hero moment” deliverable (best shot, biggest swing, clutch putt) to anchor the cutdowns.

Micah’s content leans into real golf, not just golf entertainment. That makes him a strong fit for gear, training, and performance brands that need viewers to trust the result.

• Signature content: competitive rounds, course challenges, and performance-focused storylines.
• Best collab angle: “play it as it lies” tests, ball/club comparisons, performance apparel and training tools.
• Hiring note: provide objective criteria (launch monitor session, score goal, dispersion) so the integration feels earned.

Tisha is built for campaigns that need a clean on-camera delivery and a confident presenter. She can carry a message, not just feature it, which is gold for launches and partnerships with multiple talking points.

• Signature content: golf lifestyle, on-camera hosting, and polished short-form that brands can reuse.
• Best collab angle: event coverage, product launches, “walk-and-talk” course segments, interviews.
• Hiring note: give her a short script outline, not a word-for-word read. Structure wins, stiffness loses.

Alex is a good fit when you want content that feels like real golf with real friends, but still has enough edge to stand out. Strong for brands that want authenticity and humor without losing the golf focus.

• Signature content: on-course moments, challenge-style posts, and “golf life” storytelling.
• Best collab angle: apparel and accessories, course trips, playful product tests, recurring “series with a score goal.”
• Hiring note: avoid over-policing the tone. Ask for clear brand-safe lines, then let him be himself.

For brands that want the audience to actually improve, Eric is a safe bet. His content is structured and calm, with mechanics explained in a way that viewers can immediately take to the range.

• Signature content: swing mechanics breakdowns, drills, and clear cause-and-effect explanations.
• Best collab angle: training aids, lesson programs, tech tools (apps, sensors), practice plans.
• Hiring note: align on one core promise (slice fix, contact, speed, wedge distance). Too many promises weakens trust.

Tom is a high-engagement instructor style: confident, direct, and built for golfers who want a clear “do this” system. Good for brands that benefit from strong conviction and repeat viewers.

• Signature content: ball-striking focus, step-by-step improvement content, and memorable messaging.
• Best collab angle: training programs, practice products, “4-week transformation” stories, technique series.
• Hiring note: agree upfront on the message boundaries and keep the deliverable scope very clear.

A great fit when you want instruction that feels high-level and specific rather than generic. His brand is “matchups” and patterns, which draws in golfers who care about the details.

• Signature content: deeper swing concepts, pattern work, and training-aid style explanations.
• Best collab angle: premium instruction products, training aids, advanced golfer programs, academy-style partnerships.
• Hiring note: your audience matters here. This lands best with golfers who enjoy technical content.

Strong for destination courses and brand partnerships that want long-form proof. Their episodes feel like golf trips you want to join, which makes sponsors feel integrated rather than inserted.

• Signature content: travel golf, full-round story arcs, and friendly competition with a clean edit.
• Best collab angle: resort and course packages, equipment trials across multiple rounds, branded “major” weekends.
• Hiring note: lock the shot list (course beauty, clubhouse, signature holes) if you are a venue partner.

Claire is a strong “bridge” creator: golf skill is real, but the content also works for lifestyle brands. That combination makes her valuable for campaigns that need reach beyond hardcore golfers.

• Signature content: vlogs, course days, creator collabs, and golf lifestyle content that stays upbeat.
• Best collab angle: apparel, travel, golf tech, “day in the life” series, event coverage with polished delivery.
• Hiring note: ask for 1 long-form video plus 3 to 6 cutdowns. Her content clips well.

A powerful pick for brands that want mainstream attention and a recognizable golf personality. Her content tends to perform when the creative is simple, confident, and visually clean.

• Signature content: course clips, lifestyle golf moments, and creator-style golf storytelling.
• Best collab angle: apparel, accessories, travel, club partnerships, and brand integrations that lean visual.
• Hiring note: keep the brief tight and focus on 1 product benefit, not a full spec sheet.

A strong option for brands that want a UK and EU-leaning audience with content that feels social and current. Her posts tend to blend golf identity with day-to-day personality, which drives saves and shares.

• Signature content: stylish golf moments, course days, and social-first storytelling.
• Best collab angle: apparel, travel, women’s golf initiatives, course partnerships, event activations.
• Hiring note: outline visual requirements (logo visibility, product use case) and keep the copy minimal.

Elise is a good fit when your brand sits at the intersection of golf and wellness. She can make a product feel like part of a routine, which is usually what converts, especially for recurring purchases.

• Signature content: golf lifestyle with fitness and routine angles, plus consistent brand-friendly delivery.
• Best collab angle: fitness tools, recovery, apparel, wellness partnerships, “routine” based integrations.
• Hiring note: ask for a repeatable hook (warm-up, mobility, pre-round routine) so the message sticks.

If your goal is reach through shares and tags, James is built for that. His humor lands with golfers who love the reality of bad lies, slow play, and the weird stuff that happens on a course.

• Signature content: golf comedy skits and highly shareable short-form moments.
• Best collab angle: branded skits, “golf problems” series, accessories that can be a punchline or prop.
• Hiring note: provide do-not-cross topics and 2 to 3 punchline beats. Let him write the rest.

Marissa is a good fit when you want a creator who can credibly sit in performance golf while still being social-first. Her content plays well for gear, apparel, and trips where real golf is part of the story.

• Signature content: competitive golf moments, creator trips, and day-in-the-life style posts.
• Best collab angle: gear trials, course and resort partnerships, women’s golf campaigns, “practice to play” arcs.
• Hiring note: ask for at least one segment that demonstrates performance (not just posing) to protect credibility.

Blake fits campaigns that want recognizable golf-creator energy with content that naturally shows equipment and on-course performance. Strong for brands that want frequent posting and steady engagement.

• Signature content: course clips, gear and bag-adjacent content, and creator-collab style posts.
• Best collab angle: equipment trials, accessory demos, apparel, “what’s in the bag” style integrations.
• Hiring note: ask for a simple proof moment (one shot, one putt, one measurable claim) to make the post feel real.